Build Your Own AI Agent: workshop and round table

An official World AI Week event, hosted at Matrix ONE on Science Park.

The afternoon has two halves. First a free hands-on workshop: you build a working AI agent yourself, with our teachers next to you. No prior coding experience assumed, and you leave with something that runs.

Then a round table with Ishan Singh, marketing lead at Uber, on what AI genuinely changes in marketing work and what is still noise. Not a presentation. A small group, a facilitated conversation, and room for the questions you cannot ask on a conference stage.

For marketing directors, marketing managers and agency leads who want to move past the demos and see what this actually does in their own work.

Practical Friday 9 October 2026, 15:00 to 18:00 Matrix ONE, Science Park 301, Amsterdam Free of charge and open to everyone. Places are limited.

Register for free below.